The Showgirl Scholar

Good Art, Vol. 7

Some recommended reading, watching, and listening from December.

Dec 29, 2025

Case Study: Marketing Noveltease Theatre's The Raven & Other Stories

Suddenly, there came a rapping as if audiences were banging down our door.

Dec 15, 2025 • Sailor St. Claire

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November 2025

You Don't Know "The Life of a Showgirl"

Close reading Taylor Swift's latest title track.

Nov 24, 2025 • Sailor St. Claire

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Good Art, Vol. 6

Some recommended reading, watching, and listening recently

Nov 17, 2025 • Sailor St. Claire

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September 2025

Good Art, Vol. 5

Some recommended reading, watching, and listening from the summer.

Sep 26, 2025 • Sailor St. Claire

"Just Make Hamilton"

In honor of HamilTEN, two key lessons for creatives from one of the greatest works in the musical theater cannon.

Sep 19, 2025 • Sailor St. Claire

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May 2025

Good Art, Vol. 4

Some recommended reading, watching, and listening from May 2025

May 30, 2025 • Sailor St. Claire

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Case Study: Marketing The Great Gatsby

The real American dream is a sold out show.

May 23, 2025 • Sailor St. Claire

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March 2025

Good Art, Vol. 3

Some recommended reading, watching, and listening from March 2025

Mar 28, 2025 • Sailor St. Claire

Anatomy of a Know-Before-You-Go Email

A little bit of information goes a long way toward enhancing patron experience

Mar 21, 2025 • Sailor St. Claire

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February 2025

Good Art, Vol. 2

Some recommended reading, watching, and listening from February 2025

Feb 28, 2025

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Polishing Your Point-of-Purchase Info

Designing the content patrons need to drive ticket purchases

Feb 21, 2025 • Sailor St. Claire